Apple’s 2023 and 2024 iPad sales rates were announced today. The best-selling model of the iPad, which is the most popular tablet model on the market, surprised everyone. Because everyone had a more basic idea in mind. Here is the best-selling model of the iPad.
The cheapest did not sell the most: The iPad Pro became the best-selling iPad model despite its price!
The iPad models that everyone once planned to buy have been defeated by the Android wing in recent years due to their prices. As such, there is a belief that Apple’s tablets are sold less all over the world, and even if they are sold, the most affordable model is sold more. However, the situation is exactly the opposite.
CIRP revealed the sales rates of Apple’s tablet model iPad in the report it published today. Apple’s tablet, which takes its place on the shelves with its Standard, Pro, Air and Mini models, surprises everyone with its sales rates in both 2023 and 2024. Because despite its price, Apple’s best-selling tablet model is the Pro. Pro, which will cover 38 percent of total sales in 2023 and 43 percent this year, accounts for almost half of the tablets sold.
While the standard model follows the Pro in terms of sales, it is seen that the device has held a 35 percent share for two years. While the Air takes third place on the list with 12 percent, it seems that the sales of the Air, which had a 15 percent share in 2023, have shifted to the Pro. The same applies to the Mini. The iPad Mini, which had a sales rate of 10 percent in 2024 and 12 percent in 2023, is not as popular as last year.
This is the current market share of Apple’s beloved tablet. It seems that this situation will not change by the end of the year. Why do you think the Pro model sells so much despite being expensive? Let’s discuss it in the comments.
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